Anticipating micromobility market trends

The training “Anticipating trends in the micromobility market” aims to train mobility managers, employees and business leaders to set up a framework for reflection and action in the face of changes in the micromobility market and to provide the keys of a strategic roadmap.

Educational objectives

Overall educational objective:

At the end of this training, the trainee is able to:

  • to set the framework for the organization’s reflection and actions in the face of the evolution of the micromobility market,
  • to provide the keys to placing the issue of micromobility at the center of a strategic roadmap.

Partial educational objectives

At the end of the various modules or sequences of the training, the trainee will be able to:

  • Understand the cause/consequence mechanisms linked to the evolution of the micromobility market
  • Define the company’s action in its ecosystem in the face of this evolution
  • Present the changes in the legislative and regulatory framework in France
  • Determine the levers of a strategy integrating the challenges of micromobility
  • Anticipate the necessary transformations
  • Onboard the entire organization with the operational deployment of the strategy

Course of the training

Course of the training

1. Home

Presentation of the program and course of the training

Compendium of expectations

2. Understand the key figures of micromobility

  • Take stock of the 2021 market
  • Integrate 2022-2026 forecasts
  • Understand evolution hypotheses

3. Integrate regulations and legislation into your strategic plan

4. Define the actionable levers of the micromobility market

  • Understanding of the issues
  • Identification of brakes and levers
  • Identification of strategic and organizational implications

5. Communicate information to the teams

  • Position the micro-mobility market in relation to other modes
  • Defining the strategic objectives of micro-mobility


Modality and organization of the training

Duration and times of the training

Duration: 7 hours or 1 day of training

Estimated hours: 9 a.m. to 5 p.m. (including one hour lunch break)

Place of training

Face-to-face within the company

Audience and prerequisites

Audience : Employees and business leaders (mobility managers, CSR managers, innovation/strategy manager, financial department, investor relations, purchasing department, communication department, etc.), as well as anyone internal or external to the company in charge of supporting and deploying strategies

Prerequisites: None

Mode and time of access

This training can be accessible to people with disabilities, but given the diversity of disabilities, it is necessary to notify the training center at least 7 days before, so that it can take into account all the provisions. required.

When the agreement is signed, the training will be scheduled at least 7 calendar days later.

Teaching methods and resources

Teaching methods

  • Interrogative: The trainer will invite him to reflect on the problems encountered in practice during his activity according to his objectives
  • Demonstrative: Practical tools will be sent to the trainee if necessary. The trainer will demonstrate each technique and provide an introduction to each tool.
  • Active: The trainee will practice each technique and each tool after an initial demonstration by the trainer.

Educational resources

  • Powerpoint of the results of the 2022-2026 forecast

Technical means

  • Computer connected to the internet
  • Carton

The trainer

Jean Ambert CEO of Smart Mobility – certified trainer and coach

Assessment devices

During the training, the learner’s skills will be assessed by a placement test at the beginning and end of the training.

Training sanction

At the end of the course, a certificate of achievement/attestation of attendance, attendance and end of training which specifies the level of achievement of the objectives of developing professional skills, will be given to the trainee.

This training is neither certifying nor diploma

Quality indicators

Number of trainees The volume does not allow representative indicators to be disseminated
Learner recommendation rate

Comprehensible and easy to use data

The report can be used in a simple and direct way by your teams thanks to the highlighting of data in the form of graphs and infographics.

The summary of your report

  1. Introduction
  2. Self-service electric scooter operators
    1. Regional presence of brands
    2. Operators by city
    3. Detail of the number of machines per operator and per city
  3. Population of cities and number of electric scooters
    1. Number of scooters per 1,000 inhabitants by city
    2. Detail for the IDF, Auvergne-Rhône-Alpes, Provence-Alpes-Côte-d'Azur and Midi-Pyrénées regions.
    3. Breakdown by city according to their size
  4. Focus on cities with more than 100,000 inhabitants
  5. Conclusion

Quoted operators


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